Business & M&AInsider Sport · 2h ago
How YouTube aims to contend in a competitive sports rights field
By Callum Williams•October 5, 2026
The brief
YouTube is aiming to streamline both its strategy and platform to house more live sporting content as it looks to compete against the likes of Netflix, Amazon and Disney. YouTube is reportedly looking to bulk up its efforts to acquire live sporting rights to contend in an increasingly competitive landscape. According …
Original report
Insider Sport
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