Michael Jordan, Carsten Koerl, and Jason Robins to Open SBC Summit 2026

By Scott Fulton•July 6, 2026

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SBC Summit 2026 to Host Landmark Leadership Keynote Featuring Sports Business Titans Michael Jordan, Carsten Koerl, and Jason Robins Lisbon, Portugal — SBC Summit 2026 will host one of the most high-profile keynote sessions ever staged in Europe by bringing together three of the most influential figures in global spor…

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