Apostas EsportivasiGaming Today · 2h ago
Love Island Betting Craze Pulls New Audience Into Prediction Markets
By Mihaela Gracanin•July 15, 2026
O resumo
The latest season of Love Island USA is doing more than breaking streaming records. It is also turning one of television’s biggest reality shows into a fast-growing betting market, drawing thousands of new users to prediction platforms that have traditionally struggled to attract women. Apps such as Kalshi and Polymar…
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