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Negócios e M&AInsider Sport · 3h ago

Bubbles on the Tyne: Newcastle pops the cork with Taittinger

By Louis Thompsett•October 28, 2026

O resumo

A club raised on brown ale and majority-owned by a dry kingdom’s wealth fund has signed a champagne house. A £10m hospitality refit explains why. Newcastle United has signed Taittinger as its ‘Official Champagne Partner’ on an undisclosed multi-year deal, bringing Reims fizz to a ground that once stood beside the brew…

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