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TecnologíaSBC News · 4h ago

Kambi: How 15 years of trading data turned into an AI edge

By Fernando Noodt•October 16, 2026

El resumen

AI has become a buzzword in the sports betting industry over the last couple of years. But for Kambi, AI trading is part of its core sportsbook infrastructure, with more than 70% of betting activity across its network now processed by AI. The technology supports increasingly complex products, from Bet Builders to play…

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