iGamingWire
Sports BettingAffPapa · 3h ago

UK’s ASA scans 13K World Cup betting ads over harm risks

By Alla BasentsyanJuly 8, 2026

The brief

The Advertising Standards Authority (ASA) of the UK revealed that it has reviewed more than 13,000 gambling ads and campaigns since the start of the FIFA World Cup 2026 on June 11 to ensure compliance with marketing rules. The ASA shared that it modernized its AI technologies to help improve the Active Ad Monitoring s…

Original report

AffPapa

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