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Sports BettingInsider Sport · 2h ago

UEFA fights FIFA’s $20bn plan to sell World Cup stakes

By Louis ThompsettJuly 29, 2026

The brief

FIFA wants $4.2bn from investors led by Josh Kushner’s Thrive Eternal. UEFA says the game is not FIFA’s to sell, and European nations discuss a boycott FIFA has confirmed plans to sell minority stakes in a new commercial subsidiary that would control the men’s and women’s World Cups, drawing an immediate rebuke from U…

Original report

Insider Sport

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