iGamingWire
Sports BettingGamblingNews · 3h ago

Sportsbook Will Retain Lead over NFL Bets, Prediction Markets Account for 20% of the Action

By Mike JohnsonSeptember 21, 2026

The brief

Doommongering that prediction markets will be coming for sportsbooks may have been exaggerated, as an analysis by Eilers & Krejcik Gaming now suggests. In fact, the agency believes the NFL will generate about $40.5 billion in betting this season, with at least $31.7 billion coming through mainstream sportsbooks. Tradi…

Original report

GamblingNews

Summary is editorial. Full reporting, images and rights belong to the source.

Advertisement

Get the news by email

A digest of the day's top iGaming stories, straight to your inbox.