iGamingWire
IndustryiGaming Business · Jun 1

Soo Kim’s British gamble: what does Bally’s really want in Europe?

By Martin BjoerckJune 1, 2026

The brief

As rivals retreat from Britain’s punishing market, Bally’s chairman Soo Kim is pursuing a debt-fuelled consolidation strategy to reshape European gaming.

Original report

iGaming Business

Summary is editorial. Full reporting, images and rights belong to the source.

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