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IndustrySBC Notícias · 3h ago

SONAJA destacó el aporte de la industria del juego a la economía de Perú

By Pedro OcchiuzziJune 25, 2026

The brief

Peru's gaming industry continues to assert its role as a meaningful contributor to the national economy, with industry stakeholders emphasizing the sector's expansion and formal market development. The Sociedad Nacional de Juegos de Azar (SONAJA), the country's primary gaming industry association, has underscored the positive trajectory of Peru's regulated gaming landscape and its broader economic significance.

The emphasis on the formal gaming sector's contribution reflects an ongoing effort by industry participants to demonstrate legitimacy and economic value in a market that has historically grappled with informal competition and regulatory challenges. By highlighting growth metrics and economic contributions, SONAJA aims to reinforce the case for continued industry support and favorable regulatory treatment from policymakers.

Peru's gaming market has evolved considerably over recent years, with operators investing in modernization and compliance infrastructure. The formal sector's expansion represents a shift toward regulated, taxed operations that generate government revenue while creating employment opportunities. This narrative is particularly important in Latin America, where many jurisdictions are reassessing their approach to gaming regulation and taxation.

The industry's emphasis on economic contribution comes at a time when Peru, like many regional markets, faces evolving regulatory pressures and fiscal demands from government. By demonstrating tangible economic benefits—including tax revenue, employment, and consumer spending—SONAJA seeks to position the formal gaming sector as a strategic economic asset rather than a vice to be minimized. This positioning will likely influence ongoing policy discussions around licensing, taxation, and market structure in Peru.

Original report

SBC Notícias

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