iGamingWire
TechnologyAffPapa · 3h ago

PropellerAds introduces its latest AI updates

By Lilit SarinyanAugust 17, 2026

The brief

PropellerAds has added two new AI tools to its platform: an upgraded NIKO AI and the new SSP MCP Connector. Both are designed to make campaign creation, management, and optimization easier, giving advertisers the option to work with AI directly in the PropellerAds Self-Serve Platform or through the AI Agent they alrea…

Original report

AffPapa

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