Luiza Melikyan: “PopOK differentiates itself through a combination of creative game design, fast market responsiveness, and a strong focus on player engagement”

Luiza Melikyan, Head of Business Development at PopOK Gaming, discusses the company’s strategy to expand across regulated markets, its strong momentum in Latin America, the qualities that differentiate its game portfolio, and the key messages it will bring to iGB L!VE as it continues its global growth. Exclusive inter…