Greentube brings iconic slots and exciting new titles to iGB L!VE 2026

Greentube, the digital gaming and entertainment division of NOVOMATIC, is preparing a comprehensive exhibition presence at iGB L!VE 2026, the industry's flagship conference and trade show in London. The company plans to display both its established slot families and newly developed titles, positioning itself to engage operators and key industry partners seeking fresh content and proven gaming solutions.

The decision to participate prominently at iGB L!VE reflects Greentube's strategy to maintain visibility among European operators and distributors during a period of ongoing consolidation and technological evolution in the iGaming sector. By showcasing a mix of legacy franchises—which typically generate reliable revenue streams—alongside innovative new releases, Greentube aims to demonstrate its capacity to serve diverse operator needs, from established markets to emerging jurisdictions.

IGB L!VE has become the primary networking and deal-making venue for the European gaming industry, attracting hundreds of operators, software providers, payment processors, and regulatory representatives. For content suppliers like Greentube, the conference offers essential opportunities to launch new games, negotiate distribution agreements, and gather market intelligence about player preferences and regulatory trends.

Greentube's portfolio strategy—balancing iconic, recognizable game families with fresh intellectual property—reflects broader industry dynamics. Established franchises provide operators with predictable player engagement and retention, while new titles allow companies to differentiate offerings and capture player interest through novel mechanics and themes. The breadth of Greentube's catalog positions it competitively against other major suppliers vying for operator shelf space.

The company's participation underscores the continued importance of in-person industry events for relationship-building and product discovery, even as digital channels expand. For operators attending iGB L!VE, Greentube's exhibition will represent an opportunity to evaluate content roadmaps and negotiate terms for integrating new games into their platforms.