Business & M&AiGaming Today · 4h ago
Google Expands Gambling Programmatic Reach Across 37 Markets
By Carla Calderon•July 23, 2026
The brief
Google will expand the markets in which authorized buyers can serve online gambling and social casino advertising through its programmatic network from August 10, while also tightening certification requirements for gambling advertisers using Google Ads from September 14. The changes split access more widely on the pr…
Original report
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