FIRST.bet keeps up LatAm pace with Atlaslive deal

By Ted Orme-Claye•July 27, 2026

The brief

Bulgarian sports betting technology company FIRST.bet is continuing its expansion in Latin America, signing a deal targeting the region’s biggest markets. The Sofia-headquartered firm has partnered with Atlaslive, a Lisbon-based gaming platform developer with a broad international presence covering sports betting, iGa…

Original report

SBC News

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