iGamingWire
RegulationAffPapa · 6h ago

Fanatics to triple gambling ad spend to $1 billion

By Alla Basentsyan•October 8, 2026

The brief

Rubin told Bloomberg that Fanatics currently holds around 10% of the US sports betting market, putting it third behind the two leaders, and said closing that gap now means spending well beyond what the company originally planned for next year. Rubin explained: “We’re very focused on being number one in everything that…

Original report

AffPapa

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