Entain’s Gojic: Fixing detection starts with the customer

Entain CEE’s Chief Sportsbook Officer Ivan Gojic on why market data alone no longer catches spot-fixing, the limits of AI, and cross-operator data sharing Operators monitor far more than markets when they hunt for match manipulation. Ivan Gojic, Chief Sportsbook Officer at Entain CEE, says the clearest sign of a fixed…