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Sports BettingG3 Newswire · 2h ago

Building beyond the sportsbook

By Lewis Pek•October 21, 2026

The brief

Nick, you spent years in wealth management before founding BTA Sports. What did you see in sports betting that convinced you there was an opportunity to bring a different approach to analysing risk and making decisions? I spent over two decades in wealth management, where understanding probability, risk and value was …

Original report

G3 Newswire

Summary is editorial. Full reporting, images and rights belong to the source.

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