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Affiliate & MarketingSBC News · 2h ago

ASA deems BOYLE Sports’ free bets campaign was “socially irresponsible”

By Patrick KilleenJuly 29, 2026

The brief

The UK’s advertising watchdog, the Advertising Standards Authority (ASA), has banned a BOYLE Sports promotion after ruling it encouraged excessive and repetitive betting behaviour that could lead to financial harm. A complaint against a BOYLE Sports “Bank Builder Jackpot” promotion, which offered customers up to £60 i…

Original report

SBC News

Summary is editorial. Full reporting, images and rights belong to the source.

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